Strands

Light and loaded

Light and loaded

Date

September 1, 2023

Client

Strands

Services

Concept, UI/UX, Branding

Bakgrund

Strands designs and manufactures vehicle accessories, with a strong focus on lighting from its own brand Strands Lighting Division and is today Europe's fastest growing brand in the industry. Strands contacted us when they were about to launch their new product Cruise Light C-Rack, which is a new roof rack system.

Målet

Strands will launch the product externally via a microsite and enhance the customer experience. By offering a new interactive solution and providing retailers with a tool to easily create customized quotes.

Resultat

External microsite that exceeded all expectations and serves as a fantastic tool for both Strands and their retailers. With this feature, retailers can smoothly create custom quotes and add accessories for upselling. This solution has given Strands a significant competitive advantage in their industry.

External microsite that exceeded all expectations and serves as a fantastic tool for both Strands and their retailers. With this feature, retailers can smoothly create custom quotes and add accessories for upselling. This solution has given Strands a significant competitive advantage in their industry.

External microsite that exceeded all expectations and serves as a fantastic tool for both Strands and their retailers. With this feature, retailers can smoothly create custom quotes and add accessories for upselling. This solution has given Strands a significant competitive advantage in their industry.

Layout for desktop and tablet

Layout for mobile

Interaction flow

Light and loaded logo grid

Light and loaded symbol grid

Logo

What a fantastic collaboration Dave&Zeb has contributed to during the launch of our latest product, Cruise Light C-Rack. An external microsite that enhances the customer experience has truly exceeded our expectations. The interactive solution and customizable tool for retailers have not only strengthened our market presence but have also become an invaluable asset for our retailers. We have gained a significant competitive advantage within our industry. We look forward to exploring future collaboration opportunities.

Johan Carlos

CEO